Manager - Programmatic | Location: Mumbai | 05 August
Job Description & Work Exp.
The Programmatic Manager is responsible for all aspects of Programmatic campaign implementation. This involves managing multiple accounts, maintaining best practice implementation for optimisation and campaign set up.
all programmatic media buying campaigns for Advertisers (Display, Video &
communicate digital strategies and rational for tactical approaches for each
manage, and optimize online media campaigns and programs for clients (e.g.
auction/exchange-based performance media, audience-based buying, remarketing,
etc.) while meeting or surpassing client performance expectations.
grow, and maintain relationships with clients through exceptional client
the delivery of creative assets, insertion orders, campaign artifacts, and all
relevant campaign documentation for campaign launches.
reports and provide campaign performance insights during and post campaign.
regular insights to clients detailing performance, campaign optimizations, and
with media partners/ad tech firms (DSPs) to ensure accurate platform
relationships with publisher networks and sites to grow access to high quality
issues on all pre-production and live campaigns, overseeing campaign QA process
by developing and maintaining quality control procedures for campaign
in regular knowledge share sessions to share and learn new strategies for
optimizing and enhancing campaign performance.
all self-service aspects of our tech stack, DSP partners, ad-verification
services, and 3rd party data providers.
great attention to detail and focus on quality of results and assume
accountability and ownership of campaign execution.
and effectively communicate the teams value proposition, technology, and
processes as related to the growth of current and prospective accounts.
established account management standards and program management best practices.
Skills and Qualifications
degree or equivalent.
4+ years’ experience in programmatic media buying.
of online ad formats and specs including video, mobile and native.
working with DSPs and ad servers.
of RTB, private marketplace and programmatic direct.
of website tracking tags (Conversion and retargeting).
organizational skills and detail oriented.
thinking and quantitative skills.
exceptional customer service.
to thrive in a fast growing, entrepreneurial start-up environment.