Job Description & Work Exp.

The Content Writer will be responsible for creating compelling web content, developing content strategies, conducting research, writing, proofreading and ensuring high- quality content across various digital platforms.

Responsibilities

Key Responsibilities:

• Content Development: Create and implement content for blog and website content, including topic selection, keyword research, and content formats. Align strategies with brand objectives and audience needs.
• Execution of Content Strategy: Write SEO-optimized on-page content which follows the best practices laid by Google. Proficiency in writing in-depth blogs, footer content etc, along with experience in tools such as Grammarly is a must. Manage the production of 5-6 content pieces per day, ensuring consistency, accuracy, and alignment with brand voice.
• Data-Driven Decision Making: Analyse various data points such as audience behaviour, keyword performance, competitor analysis, and industry trends to build a robust content strategy. Leverage insights to optimize content and improve ROI.
• Tool Proficiency: Utilize industry-standard tools such as GSC, Google Analytics, SEMrush, Ahrefs, HubSpot, to develop, execute, and refine content strategies. Stay updated with the latest tools and technologies to enhance content creation and distribution.
• Content Performance Analysis: Regularly monitor and report on content performance metrics. Use insights to adjust strategies, ensuring continuous improvement and alignment with business goals.
• High-Volume Content Management: Lead and execute content for large-scale projects. Example: [Name of Brand], where you managed the creation of [number of pieces] content pieces, delivering exceptional results within the stipulated timeframe

Skills and Qualifications

Experience:

• 2-4 years of proven experience in content writing, particularly in blog content creation for brands.
• Strong understanding of SEO principles and keyword strategy.
• Proficiency in content creation tools and analytics platforms.
• Experience in AI-driven content production is a plus.
• Ability to manage high-volume content projects.
• Excellent communication and collaboration skills

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.